Built by Shubham Kumar and Ayush Singh — both 19, Indian founders. SBL.so scrapes LinkedIn for high-intent leads (people who engaged with competitor posts, just changed jobs, just got funded), sends AI-personalised outreach, then an AI agent takes over every reply — handling objections, qualifying the lead, and booking the meeting. 50M+ messages processed.
SBL.so's insight is that LinkedIn outreach dies the moment someone replies. Every other tool stops there — you're back to manual SDRs or losing the lead. SBL's AI takes over the conversation at reply — reads the context, handles objections, qualifies the prospect, and books the meeting. The entire sales conversation, automated.
SBL extracts everyone who liked, commented, or engaged with that post as leads — people who engaged with a competitor's post are already showing buying intent. Instant, targeted lead list.
Not a template. The AI reads the prospect's profile, recent activity, and company news — then writes a first touch that references something specific. Open rates are 3-5x higher than generic outreach.
Opens, profile visits, replies, connection accepts — the AI adapts the follow-up sequence based on what each prospect actually does. If they open but don't reply, the next message is different from if they didn't open at all.
This is the core differentiator. When a prospect replies, SBL's AI — trained on 50M+ real sales conversations — responds contextually, handles objections, answers product questions, and books a meeting. You wake up to qualified calls in your calendar.
India has one of the world's largest B2B sales and business development workforces — millions of founders, agency owners, and sales professionals doing LinkedIn outreach manually every day. Most are still copying and pasting the same 3 templates. AI-powered outreach that actually reads the prospect and handles replies is almost completely absent from Indian B2B sales.
Scope to LinkedIn lead scraping + AI first message for v1 — skip the full conversation AI for the first weekend. Prove the outreach works before automating the reply handling.
Campaign dashboard, lead list, unified inbox, and message generator in one framework.
Extracts lead profiles and post engagement data without triggering LinkedIn's bot detection.
Generates personalised outreach messages for each prospect based on their profile and activity.
Stores campaigns, leads, message sequences, and reply conversation history.
Sends the same personalised sequence via WhatsApp for Indian prospects.
Rs4,999/month Starter and Rs9,999/month Pro. UPI-first.
Where: Vercel for the app, Supabase for the database. LinkedIn scraping runs through Proxycurl or PhantomBuster as a paid API — no hosting your own scraper. The main ongoing cost is scraping API calls per lead + LLM tokens per message. Model these per pricing tier before launching.
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